Current location:home page > Marketing

Burger King's Whopper Returns To France

admin2 days agoMarketing2
For the first time in 15 years, Burger King served its flame-grilled Whoppers in France, a country b…
Burger KingFor the first time in 15 years, Burger King served its flame-grilled Whoppers in France, a country better known for its gastronomy than fast food.

Burger King Worldwide opened a restaurant at Marseille airport on Saturday, returning to France thanks to an agreement with Autogrill, which operates restaurants at highway service stations.

The burger chain, the world's second biggest behind McDonald's, closed its 39 French restaurants in 1997, because they were not profitable.

Burger King says their next restaurant is planned at a highway service station in Champagne in the first half of 2013.

Related articles

Serious Sweets expands reach with fresh acquisition

The Serious Sweets Company (SSC), a Harrogate-based independent confectionery business, has acquired…

We saw 10-15% higher demand than predicted and product sold faster than we expected

After a slow start the Jersey Royal potato season is coming to a positive close, with demand being u…

Food giants team up to provide climate-neutral transport between Denmark and the UK

Arla, Danish Crown, DFDS and DSV have teamed up in a new partnership to develop a climate-neutral tr…

At the time of selling, we don't know how much truth is there in statements reporting a higher deman

Everything points to this campaign being again "an unusual and, according to our customers, difficul…

Fruit-carrying trucks stranded at Lang Son Province border gates

The number of trucks carrying export fruit stranded at border gates in Lang Son Province has surged…

South Korea to delete tariffs on bananas and pineapples from the Philippines

After the signing of a free trade agreement, the Filipino Department of Trade and Industry (DTI) sai…