Spar International targets the Middle East for growth in 2014

Spar further expanded its network of partners in the MENA region by signing a new Spar Licence Agree…

Spar further expanded its network of partners in the MENA region by signing a new Spar Licence Agreement for Oman with Khimji Ramdas on Monday December 16th in Muscat. Khimji Ramdas is a leading business conglomerate in Oman with diversified interests in trading, distribution, retailing, restaurants and manufacturing. Khimji Ramdas will add SPAR to its portfolio of the world’s leading brands.

Spar International is developing Spar throughout the Middle East in a co-operative venture with Abu Dhabi Co-operative Society. Together they have already licensed key partners QNIE a leading distributor in Qatar and BMI a major Investment and Management Company in Lebanon. The first Spar supermarkets will open in Doha and Beirut during 2014.

“Spar is targeting the Middle East for growth in 2014,” Dr. Gordon Campbell, Managing Director, Spar International, said at the signing in Muscat. “We are delighted to add Khimji Ramdas to our network of prestigious partners in the Middle East. With the combined knowledge and support of Spar, ADCOOPs and Khimji Ramdas, Spar will expand rapidly in Oman.”

“Khimji Ramdas will be an excellent partner for Spar in OMAN. We target to open 9 Spar supermarkets with 10,000m² sales area in Oman before the end of 2016. The Spar stores will provide high quality fresh foods combined with a wide selection of products, excellent service and good value. They will be a new benchmark for supermarket shopping in Oman,” said Georges Mojica, General Manager, ADCOOPS.

Speaking on the occasion Nailesh Khimji, Director-Khimji Ramdas said “Spar as a brand has best global practices and strong positioning. Khimji’s Mart, Retail Arm of Khimji Ramdas, being the largest chain of supermarkets in Oman with a strong retailing experience of over two decades, fits in as the right partner for Spar in Oman.”