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Taiwan to provide bananas for Japanese school lunches

admin1 weeks ago (05-23)Marketing25
 A deal has been signed between Taiwan’s Council of Agriculture and Japan's city of Gotemba, which a…
 A deal has been signed between Taiwan’s Council of Agriculture and Japan's city of Gotemba, which aims to strengthen ties between the two sides, namely with a cooperation on the city’s school lunch program. Taiwan's Council of Agriculture will provide Gotemba’s six elementary schools and four junior high schools with Taiwanese bananas at lunch on or around the 11th day of each month.
 
Gotemba Mayor Yohei Wakabayashi said Tuesday 12 July he hopes the cooperation will eventually extend from the city to other municipalities in Shizuoka and eventually Japan as a whole.
 
The council estimates that Taiwan will ship 2 tons of bananas every month.
 
Hsiou Dong-chong, deputy director general of the council’s Department of International Affairs, said she hopes Taiwan-Japan relations will grow stronger through the new cooperation deal.
 
During peak periods, Taiwan exported over 400,000 tons of bananas per year, and Taiwanese bananas took up nearly 90 percent of the Japanese market.
 
However, deregulation of the trading market and the unwillingness of farmers and businesses to adapt to changing conditions led to a decline in the sector and eventually to the dominance of multinational giant Dole Philippines in international and domestic markets.
 
Last year Taiwan exported only about 3,000 tons to Japan, accounting for less than 1 percent of the Japanese market.
 
Hu has said four other cities in Shizuoka — Hamamatsu, Kakegawa, Fuji and the city of Shizuoka — have expressed interest in signing similar deals with Taiwan. The council is also negotiating with Ishikawa, Akita, Aomori and Kanagawa prefectures, as well as the western Tokyo city of Hachioji.
 
If all sign on to the deal, Hu estimated that Taiwan would ship about 10,000 tons of bananas a year.
标签: bananas

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